GEO and AI search: visibility in AI answers
How AI systems pick their sources, and what that means for a site still counting entirely on clicks.
GEO & AI Search
5 articlesSpecifically covered: the difference between SEO and GEO and why you need both, how to become the source generative AI draws on, what it takes for ChatGPT to recommend your business, and agentic commerce for webshops visited by AI agents.
Want a GEO project rather than background reading? That is on GEO.
GEO agencies in Belgium: who does what, and what can you expect?
Fourteen Belgian agencies that genuinely offer GEO as a service, with the criteria up front. Ourselves included, and what you should not expect
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How do I get ChatGPT to recommend my business?
ChatGPT recommends businesses based on sources it trusts. Here's how to make your SME visible in ChatGPT, Perplexity and Google AI Overviews
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Agentic commerce: how to make your webshop findable for AI agents
Agentic commerce is live. Discover how your Shopify webshop becomes findable for ChatGPT, Perplexity and Google. Practical checklist for Belgian SMEs.
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SEO vs GEO: what is generative engine optimization and why you need both
GEO makes your brand citable in ChatGPT and Google AI Overviews, SEO keeps you visible in Google. What GEO is, how it works and how to combine the two
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GEO strategy: become the source for generative AI
Implement a winning GEO strategy. Ensure your brand is cited by LLMs and gain visibility in the answers of AI-driven search engines in 2026.
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