Shopify startup & migration
New Shopify webshop or migration from WooCommerce, Magento or custom build. Including structure, theme setup, payments, shipping, SEO preservation, redirects and a controlled go-live.
/shopify-ecommerce/startup-migrationOfficial Shopify Partner
Build a Shopify webshop that actually sells
Founder-led Shopify projects for Flemish SMEs: speed, conversion and a fixed price agreement.
Advice for starters and growers.
Shopify e-commerce in Flanders
What does ClickForest do as a Shopify Partner?
ClickForest is an official Shopify Partner that builds, migrates and optimises webshops for SMEs and e-commerce brands in Flanders, based in Antwerp and Mechelen. The focus is on fast, scalable Shopify webshops that convert.
In concrete terms that means custom Liquid work, server-side tracking for reliable data and migrations from WooCommerce or Magento, always at a fixed price and with direct contact with the specialist.
Speed & conversion
Founder-led Shopify stores, built for speed and conversion
Having a Shopify webshop built by an official Shopify Partner delivers a webshop that loads faster and converts better. ClickForest uses custom Liquid code and server-side tracking for reliable data, not a standard template that limits what you can do. The result: a scalable e-commerce platform ready for growth, without the pitfalls of DIY Shopify setups.
Quick overview
- Official Shopify Partner: expertise in building webshops including complex migrations from Magento and WooCommerce, plus custom Liquid development.
- Performance: Focus on Core Web Vitals and Conversion. 30 to 40% faster shops after migration or theme rebuild, measured at Just Favorites and Speenwinkel.
- Ecosystem: Seamless integrations with Klaviyo, Sendcloud (logistics) and Mollie (payments).
- Scalability: From start-up to Shopify Plus. ClickForest builds technical foundations that grow with the Belgian and Benelux market.
Modular Shopify services
Which Shopify services does ClickForest offer?
From complete webshop builds and migrations (from WooCommerce/Magento) to conversion optimisation (CRO) and WhatsApp marketing. ClickForest works modularly: you only pay for what is needed to grow.
Maintenance & technical support
Updates, bugfixes, improvements and guidance. No ticket system with queues, but direct contact with someone who knows your webshop.
/shopify-ecommerce/maintenance-supportWhatsApp as a sales accelerator
Use WhatsApp for repeat purchases, abandoned carts and order updates. Not a replacement for your webshop, but an extra layer on top of a well-functioning Shopify setup.
/shopify-ecommerce/whatsappEvery engagement starts with a solid Shopify foundation. Additional channels and optimisations are only added once the webshop is technically and commercially sound.
Tailored investment
How much does it cost to build a Shopify webshop in Belgium?
The price of building a Shopify webshop depends on four factors: the scope of the project, the complexity of data migration, the number of integrations and any B2B features. Here is an overview of what determines the investment.
Platform subscription
Shopify charges a monthly licence depending on the chosen plan (Basic, Shopify or Advanced). This is an ongoing cost on top of the one-off build cost.
Build & customisation
Building a basic webshop requires less investment than a full platform migration with custom Liquid code, custom sections or complex product logic.
Data migration
Transferring products, customers and order history from WooCommerce or Magento requires extra preparation. The larger the catalogue, the more work is involved.
Integrations & apps
Connections with ERP, Klaviyo, Sendcloud, Mollie or other tools increase scope. Every integration is tested before go-live.
Fixed price, no surprises
- A basic programme starts from €3,995. ClickForest always works with a tailored quote after a discovery call: clear scope, timing and investment. Plan a no-obligation intake to discuss your project.
When it fits, when it doesn't
Is Shopify the right choice for your webshop?
Shopify is ideal for companies that want flexibility and speed. It is less suitable for complex custom productions with unique dimensional calculations, but perfect for 95% of modern e-commerce needs in B2B and D2C.
Shopify usually fits when
you have a B2C or D2C offering, want to launch quickly, want to scale without technical hassle, and your team wants to manage products and content themselves.
Shopify sometimes doesn't fit when
you need extremely complex pricing, heavy configurators, or an ERP flow that requires full customisation. In that case we look at alternatives or hybrid solutions together.
The real question
not "can Shopify do this?", but "can your team keep this manageable without every change requiring a developer?"
Where things often go wrong
too heavy a theme, too many apps, no data logic, and tracking that only gets sorted after go-live.
Still weighing up platforms? The full comparison is in Shopify vs other e-commerce platforms.
Technology & marketing
Why do retailers have their Shopify webshop built at ClickForest?
Because ClickForest combines technology and marketing. No pretty pictures without strategy. We build webshops that are technically Google-proof (SEO/GEO) and psychologically customer-focused (UX), with direct access to the specialist.
Structure before design
Many webshops look great but sell poorly because navigation, collections and product data are not right. We build logic first and only then the "layers".
Speed and performance without tricks
Shopify gets slow through heavy themes, unnecessary scripts and apps. We keep the stack lean and make choices that genuinely move Core Web Vitals and UX forward.
Conversion is in the details
PDP structure, trust, shipping info, returns, upsells, bundles, search and filtering. Not glamorous, but the difference between "visitors" and "orders".
Measurability from day one
Without correct events and consistent naming you are steering on gut feeling. We ensure that GA4, Meta and Google Ads don't measure "approximately", but are usable for making decisions.
Direct collaboration with the specialist
No account manager to translate. Analysis, decisions and execution are done by the same person. That makes projects faster and tighter.
“A Shopify store isn't a design project, it's a sales machine. That's why I build the structure and speed first, because that's where your revenue is. The looks come after.”
Frederiek Pascal LinkedIn profile
CEO & Founder · ClickForestCAC & AOV
What does a strong Shopify setup deliver for revenue?
A strong setup lowers Customer Acquisition Cost (CAC) through higher conversion rates and faster load times. It creates a higher Average Order Value (AOV) through smart upsells and a frictionless checkout experience.
40% faster
loads the webshop of Just Favorites after migrating to a cleaner Prestige theme
+130%
more webshop sales at Vanhie after the shop was redesigned
ROAS 4.3
for Just Favorites, up from 2.4, good for 28% extra revenue
Promise vs reality
- We don't promise "magic percentages". But a setup that doesn't waste marketing budget through slow pages, poor flows or incorrect tracking.
He has impressive knowledge of marketing, Shopify, Google and Meta. What truly sets him apart is his ability to integrate all these platforms seamlessly into one powerful whole.
Chris Leunen, MyEssentials
Curious what this could mean for your webshop? Ask your question via the contact page and you will get an honest answer about what is realistically achievable.
Fixed timeline
How does building a Shopify webshop work?
ClickForest works with a fixed timeline and fixed price. First a blueprint and structure, then the build and design, followed by migration and a controlled go-live. No surprises, but deadlines that are met.
1
Analysis & blueprint
We determine the structure, data migration and technical stack. No development without a plan. The client knows exactly what is being built and at what price.
2
Build & migration
We build the shop, migrate products and customers, and set up tracking. Mobile UX, checkout and speed are tested in detail.
3
Go-live & growth
Controlled go-live without data loss. Afterwards we switch to marketing and optimisation to make the shop perform.
Liquid & Core Web Vitals
What is ClickForest's technical quality standard?
ClickForest tolerates no bloatware. Every app is critically assessed for its impact on load speed. We code where possible in Liquid and Vanilla JS to minimise third-party dependency and keep Core Web Vitals green.
Information architecture
collections, filters, menus, breadcrumbs and search that work logically.
Product pages that sell
trust, variants, bundles, shipping info, returns, cross-sell where relevant.
Performance
theme choice and implementation with focus on Core Web Vitals, speed and stability.
SEO preservation during migration
redirects, metadata, canonicals where needed, and technical base checks.
Measurability
tracking that is usable for steering decisions, not "just installed".
Manageability
your team can adjust content and products without needing support every time.
App discipline
- Every app is a trade-off. Too many apps makes your webshop slower, more expensive and fragile. We prefer fewer apps, better chosen.
Belgian webshops
Which Shopify stores has ClickForest built?
ClickForest built the Shopify stores of BLSTR Sander, Speenwinkel, MyEssentials, Bastiano, Studio Play, Vanhie and Filoes, among others. Open a case below for the approach per project.
Shopify advantages
Why do many stores choose Shopify?
According to its own figures, Shopify powers around 12 percent of US e-commerce and served some 875 million shoppers in 2024, with millions of webshops across more than 175 countries (source: Shopify, 2026). For Belgian webshops, these three points matter most.
Shopify Payments with Bancontact
Let customers easily pay via Bancontact, credit card or PayPal. You receive the money automatically, including refunds.
Native B2B functionality
Customer-specific pricing, gated company logins and quote workflows are built into the platform itself. Relevant for Belgian wholesalers and hybrid B2B/B2C sellers.
Multilingual & currency
Sell in Dutch and French, with support for multiple currencies as you grow internationally.
You can read the full comparison with WooCommerce, Magento and other platforms in Shopify vs other e-commerce platforms.
Official Shopify Partner
ClickForest is an official Shopify Partner
ClickForest doesn't just build webshops, but on the platform that makes the difference worldwide. Thanks to the partner status, we have direct access to advanced features, support and insights. Clients benefit too.
Ready to start
Ready to have your Shopify webshop built?
No-obligation intake online. Honest advice on scope, price and approach.
FAQ
Frequently asked questions
A basic programme starts from €3,995. The final investment depends on scope, data migration, the number of integrations and any B2B functionalities. A basic webshop requires a different investment than a full platform migration with customisation. After a discovery call ClickForest draws up a quote for the Shopify webshop of e-commerce brands and SMEs in Flanders, with clear scope, timing and investment. No surprises.
Building and developing are in practice the same: a specialist sets up your complete Shopify webshop, from structure and design to payments, SEO and tracking. ClickForest guides the full journey from analysis to go-live.
ClickForest executes Shopify projects founder-led for e-commerce brands and SMEs in Mechelen and Antwerp: clients work directly with Frederiek Pascal, official Shopify Partner and e-commerce specialist. There are no account managers or intermediaries: strategy, technical build and commercial optimisation come from one hand. That means faster decisions, one point of contact and a webshop that also performs commercially.
A standard Shopify webshop is on average ready within four to six weeks. Larger projects with complex data migrations or extensive customisation typically take eight weeks.
Yes. ClickForest regularly handles migrations from WooCommerce, Magento, Lightspeed and other platforms to Shopify. Product data, customer data, order history, redirects, SEO preservation and a controlled go-live are all taken into account. No migration point is skipped.
Yes, Shopify offers native B2B functionalities such as customer-specific pricing, gated company logins and quote workflows. Whether Shopify is the right choice for a specific B2B situation depends on the processes, pricing structure and desired integrations. ClickForest always assesses this on a case-by-case basis.
After go-live ClickForest provides training for the team so that products, content and basic adjustments can be managed independently. During the first months after go-live support is available for technical questions and minor adjustments. For structural long-term technical support there is a separate maintenance and support engagement.
An official Shopify Partner has direct access to Shopify-specific technical knowledge, Shopify partner support and the tools needed for professional webshop development and migrations. ClickForest is a certified Shopify Partner and guides Belgian e-commerce brands and SMEs from technical build to conversion optimisation.
Yes, you can. Shopify is designed so you can start on your own, and the step-by-step plan in the guide Setting up a Shopify webshop helps with that. Outsourcing pays off when data migration, custom work or B2B functionality comes into play, or when the webshop needs to be fast and conversion-driven from day one. That is when a specialist earns back the investment.
All Shopify services
Discover ClickForest's Shopify services
These services support Belgian webshops with professional launch, smart automation and ongoing technical support.
