Veesie is a SaaS brand of our own that we built from scratch. It asks ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews the questions your customers ask, with the model's search function switched on, and counts who appears in the answer. Every week, in Dutch, French and English, and set up so that one chance answer does not decide your figure.
Ask an AI assistant the same thing twice and you get two answers. Measure that without repetition and you are measuring chance.
More and more customers ask an AI assistant for a recommendation instead of scrolling through ten blue links. So a business wants to know whether it appears in those answers, next to whom, and whether that is improving. The catch: an AI answer differs per attempt, per model and per language, which makes a snapshot worth very little. The question was whether you can turn that into a figure that means something, and do it again every week.
Real questions, asked live with the model's search function on, across five sources. Repetition where the models vary most, a fixed basket of three sources for the score so your line does not jump, and everything that needs no judgement in code. Built with Claude Code, and guarded by a test suite that grew with every feature: 521 test files at the time of this case.
AI sources per question: ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews
between the highest and the lowest of five identical measurements on one day (25 August 2026, 12 questions): 85, 87, 84, 88 and 85
missed mentions when reading 655 answers (test of 24/08/2026)
test files in the repo, with the prices, plan limits and chatbot knowledge as guarded facts
Every question goes live to the source, with search switched on: gpt-5-search-api for ChatGPT, sonar for Perplexity, Claude Haiku 5.5 and Gemini 2.5 Flash-Lite with web search, and Google AI Overviews straight from the real Google results through DataForSEO. When the model cites sources, Veesie stores them with the answer, as a clickable link. So you see not only whether you are mentioned, but also which pages the AI read to get there.
For every answer, Veesie records whether the brand is mentioned, in which position, in what context and with what sentiment. The extraction was tested on 655 answers over seven days: zero missed mentions that were literally in the text, zero mentions without grounds.
On 25 August 2026, Veesie ran five identical measurements on clickforest.com: 12 questions, five sources, within one hour, with the models of the time (Claude Haiku 4.5; since 8 October 2026 Veesie measures with Haiku 5.5). The score stayed stable: 85, 87, 84, 88 and 85. Underneath, plenty changed. In 14 of the 60 combinations of question and source, the answer came out differently from one run to the next, and 10 of those 14 came from Claude and Gemini.
That test is about how stable the figure is for the same questions, not about the level. The dashboard in the gallery shows a new measurement from 10 October 2026 on 17 different questions, which Veesie derived from the site, and there clickforest.com scores 70. A different question set gives a different level.
Two design choices followed from this. Claude and Gemini get every question up to three times, and Veesie keeps the majority. And weekly became the maximum on every plan: measuring more often barely changes the figure, what does change is your site. For that there is an extra measurement on request, after a change.
The GEO Score is an index of our own from 0 to 100, which is why the formula is public (veesie.com/features): 50% mention rate, 25% sentiment, 15% source coverage and 10% position in the answer. On every plan the score is calculated over the same three sources: ChatGPT, Perplexity and Google AI Overviews. Claude and Gemini are measured and shown from Plus, but do not count. Anyone who changes plan therefore does not see their line jump because of a different basket.
Measuring is half the job. When you add a website, Veesie reads the site itself and suggests questions of three kinds: broad, per service and local. From Plus, the AI-Readiness Audit checks the site on 20 checks, ten for SEO and ten for GEO, and puts the most important improvements at the top. From Pro, Veesie writes GEO Recommendations based on the last five measurements, puts them in an action plan, and the GA4 connection shows in your own visitor figures how much traffic AI brings in. That connection reads Google Analytics with the scope analytics.readonly, verified by Google on 24 August 2026.
How Veesie compares with other tools is covered in our comparison of GEO monitoring tools.
Veesie was built with Claude Code, from the first commit on 25 April 2026 to the public launch in October: 1,927 commits and 100 database migrations. What makes it reliable is the test suite underneath. Besides the measurement logic, it also checks the facts visitors read. Prices and plan limits come from one configuration file, and tests fail when a text or the chatbot promises a feature the plan does not have, or names a number that is no longer correct. A chatbot that does not know a feature does not say "I don't know". It answers just as confidently from what it does have. So its knowledge gets tested too.
A tool that measures AI visibility is itself described by AI. On 9 October 2026, an AI assistant showed Veesie in a comparison with the wrong logo and quoted the yearly price as the monthly price. The cause was probably on our own site: a schema markup that described two brands as one entity, and a pricing page that showed the yearly price large without saying so. The same day there were citable sentences per plan, FAQs on exactly those misunderstandings, a corrected schema and an IndexNow ping for all 69 pages. Tests make sure it does not come back.
Veesie runs the cheapest model per family, with search switched on. With web search, the search layer shapes the answer more than the size of the model, and that makes a weekly measurement possible from €29 a month. The cost per measurement is not estimated but calculated from real measurements and the rates per model, and checked again at every model change. The measurements themselves run through Inngest, with a separate step per combination of question and source, so a measurement of 85 combinations does not run into the time limit of a single Worker.
ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews, queried live with search switched on, in Dutch, French and English.
Claude and Gemini get every question up to three times. Five identical measurements on one day gave 85, 87, 84, 88 and 85.
Prices, plan limits and what the chatbot says come from one source and are guarded by the test suite.
Tools used
Good to know before you start a free trial: the Veesie dashboard is currently available in Dutch only.
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A real recommendation! Frederiek has broad expertise and works extremely professionally. He is genuinely committed to helping us as a client get the most out of our website and digital marketing. He takes the trouble to get to know us as a company and to translate that into our digital visibility, so that it has an impact for us. Very clear communication and a pleasant collaboration.
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From the very first conversation I immediately felt a connection with Frederiek. The passion and dedication he puts into his work and projects has genuinely moved me on more than one occasion. He has a wealth of experience and knowledge, and that really comes through! He is also open to dialogue and always stays close to the ball, making every small step feel like a giant leap forward. What impresses me most is his long-term vision. From the very beginning of our collaboration you can feel that he is not just out to deliver work and send an invoice. He thinks ahead with me towards where I want my project to be in one year, three years, five years and beyond. Thank you for all your wonderful work so far, Frederiek, and I hope we can continue to work together successfully for many years to come!
Five years ago I went all-in and made a bold investment. The restaurant was a thing of the past, and the new webshop built by Clickforest became our future. What started as an emergency solution grew into a beautiful, well-running Shopify shop and a collaboration with a reliable, trusted partner I can count on completely. In hindsight, it was a bull's-eye. When corona forced all restaurants to close, I knew immediately: this is going to last longer than three weeks. I refused to give up and decided to look forward. As a chef and restaurant owner I had zero experience with online marketing or SEO, it was completely new to me. But thanks to Frederiek at Clickforest I learnt step by step how it all works. The result? Our sales grow every year. Frederiek keeps coming with new ideas and handy tools to improve the shop further, I just need to put them into practice. Today I enjoy quality of life again. More and more processes are automated, so the webshop runs in the evening while I used to be sweating in the kitchen. I now have a stable, loyal team for many years, and all of that thanks to the single decision to go all-in on the online shop and trust Frederiek blindly. Even today we are still expanding. Our delivery is now split into zones, and Frederiek built that seamlessly into our shop. My ChatGPT has meanwhile been turned into Bastiano's own content studio, yet another smart step forward thanks to him. If I had to give stars, five stars would be far too few. 10/10 mate! Without Frederiek I would never have made it. Eternal gratitude! Debby Swinnen - Owner - Bastiano Italian cuisine con tanto amore ❤️
From the very first conversation with Frederiek at Clickforest we knew we were dealing with the right person. His approach is not only well thought-out and strategic, but also surprisingly confrontational, in the most positive sense of the word. He immediately put his finger on pain points we had not even considered ourselves. Frederiek has an impressive and in-depth knowledge of marketing, Shopify, Google and Meta. What truly sets him apart is his ability to seamlessly integrate all these platforms into one powerful whole. Moreover, Frederiek is an extremely pleasant person to work with. He is clear in his communication, thinks along with you, is enthusiastic and at the same time realistic. In short: if you are looking for someone who thinks beyond standard solutions and works towards the best result in a pleasant way, Clickforest is more than the right choice.
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The most reliable e-commerce expertise and execution!
As a small business owner, SEO always felt like a distraction from my work, but that changed completely when I started working with Frederiek at ClickForest. I am by nature quite sceptical about digital marketing, but Frederiek treated my small business with the same care you would expect from a large corporate client. Instead of leaving me in the dark, he took the time to explain the fundamentals so I could better understand my own website. That transparency genuinely gave me more confidence and a valuable new set of tools. He handled the time difference between the US and Europe very well and was always willing to jump on a call when it suited me. He also worked directly with my web developer to complete the technical and on-page changes without any issues or downtime. Our visibility has increased enormously and I finally feel that I have our organic growth under control. If you are based in the United States and are looking for someone who knows their stuff and genuinely cares about your business, I can wholeheartedly recommend ClickForest.
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