Bastiano: from local caterer to digital growth engine

How a smart combination of Shopify, advertising, and content marketing led to structural online growth.

The existing Wix website offered too little flexibility, speed, and ease of use. ClickForest built a new webshop in Shopify, which is not only visually appealing but also mobile-optimized and conversion-focused.
Read more about conversion optimization for Shopify

With clear product pages, a streamlined checkout, and a design that inspires confidence, the webshop became Bastiano's digital heart. This technical and visual upgrade had a direct impact on customer experience and ease of ordering.

ClickForest has been collaborating with Bastiano for over 5 years. Year after year, we achieve increases in orders, revenue, and website traffic. Our strategic approach is not based on isolated actions, but on a well-thought-out, evolved plan with measurable impact.
Read how we approach performance advertising

Through a phased funnel on Facebook and Instagram, traffic was built up and converted into customers. Each phase of the customer journey received customized visuals, copy, and targeting.
Read more about lead generation & follow-up

• Awareness: Brand-introducing videos and visuals targeting new customers in the Mechelen region.
• Consideration: Retargeting with offers, seasonal products, and social proof.
• Conversion: Click-through campaigns to the webshop with clear CTAs such as “Order your festive menu online”.

Additionally, we provide weekly, engaging social posts on both Facebook and Instagram. Both channels have since built up thousands of genuine followers – a loyal community that remains actively engaged.
Read the full Bastiano success story

Thanks to smart SEO optimization and content, Bastiano ranks on the first page of Google for many important search terms. This visibility translates into orders every month.

• caterer bonheiden – position 1
• Italian bonheiden – position 1
• takeaway Italian – position 2
• Italian restaurant bonheiden – position 2
• takeaway bonheiden – position 4
• pizza bonheiden – position 5
• parma pizza – position 6
• pizzeria bonheiden – position 6
• pizza rijmenam – position 8
• pizza napolitana – position 10

View the full success story in our Bastiano case.

Impressive SEO results with Ubersuggest for bastiano.be

Go to Bastiano's website