360° Website & Marketing Audit

Complete scan of website, SEO, advertisements, and tracking.

Request Strategic Audit

Exploratory discussion, without obligations or fixed commitments.

Online marketing audit: stop guessing, start knowing

You invest in marketing, but are you getting the most out of it? Many websites 'leak' budget due to technical errors, poor tracking, or a lack of cohesion. We uncover the pain points.

The Audit Scope
  • Website & SEO: Technology, speed, content, and GEO-readiness
  • Advertising: In-depth analysis of Google Ads, Meta Ads & budget efficiency
  • Data & Tracking: Is your GA4 accurate? Does your Server-Side tracking work? Are we measuring everything?
  • Strategy: No scattered efforts, but an integrated growth plan

What is a strategic website audit at ClickForest?

ClickForest performs 360° website audits in Mechelen (Belgium) for Flemish SMEs. We analyze your entire digital ecosystem: website technology, SEO & GEO, Google Ads, Meta Ads, LinkedIn Ads, Google Analytics 4, and tracking reliability. A simple SEO scan is not enough if your Google Ads budget is leaking or your GA4 data is incorrect.

We look at the big picture: from Core Web Vitals to POAS efficiency, from GEO readiness to conversion thresholds. You will receive a strategic growth plan that aligns marketing, sales, and IT for the next 6-12 months.

The Master Plan

Finally, one document that aligns marketing, sales, and IT.

Budget Efficiency

Discover where your advertising budget is leaking and plug the gaps immediately.

Data Reliability

Make decisions based on GA4 data that is truly accurate.

What exactly do we investigate?

Customize your own audit based on your channels

1. Website & technology

The foundation. We check Core Web Vitals, code quality, mobile experience, and conversion barriers (UX/CRO).

2. SEO & GEO

Are you found on Google? And more importantly: do AI models understand who you are? We check your GEO status and organic visibility.

3. Performance marketing

Are you spending efficiently? We audit your Google Ads campaigns, Quality Scores, and bidding strategies. For online stores, we combine this with Shopify audits. More about Performance.

4. Data & analytics

The truth. Is Google Analytics 4 (GA4) correctly set up? Does your Google Tag Manager work? Do we see the correct attribution?

5. Social advertising

We delve into your Meta (Facebook/Instagram) and LinkedIn Business Managers. Are the target audiences correct? Is the pixel setup watertight?

6. Email & retention

Are you neglecting your existing customers? We check your flows, Klaviyo/ActiveCampaign setup, and retention strategy. For e-commerce, we integrate AI automation.

In-depth analysis with pro tools

No superficial screenshots, but raw data analysis

Google stack

Search Console, GA4, Tag Manager, Lighthouse, and Ads Editor.

Crawlers & tech

Screaming Frog, Sitebulb, and API integrations for technical validation.

Market intelligence

SEMrush, Ahrefs, and SpyFu to thoroughly examine your competitors.

Your path to a 'Digital Growth Book'

How we go from data to a strategic plan

1

Scope determination

We determine together which modules you need. Only SEO? Or the full marketing suite including Ads and Data?

2

In-depth research

Our specialists delve into your accounts. No automated PDF, but manual work. We look for budget leaks, technical errors, and missed opportunities.

3

Delivery & roadmap

You will receive the consolidated report and a roadmap session. This document will serve as a guide for your marketing team or partners for the next 6-12 months.

Ready for the truth about your marketing?

Request a strategic audit and finally gain control over your complete digital setup.

Request Audit Quote Call directly
100% Customization • Focus on ROI • Honest & Transparent

Specifically looking for growth in AI search engines? View our GEO services.

Frequently Asked Questions

What does such a comprehensive audit cost?
The price depends on the scope. A technical SEO-only audit starts at €1,500. A full 360° Digital Due Diligence (website + SEO + GEO + Ads + Analytics + Social) starts at €3,500. We always provide a customized quote after an intake.
Why work with ClickForest instead of a large agency?
At ClickForest, you have direct contact with founder and audit expert Frederiek Pascal. No juniors, no automated PDF reports from tools, but a strategic deep dive into your data and code.
Do I need to provide access to my accounts?
Yes. For a true in-depth analysis, we need read-only access ('Viewer' access) to your Google Analytics, Search Console, and Ad accounts. We will, of course, sign an NDA if desired.
Is this a one-time thing?
The strategic audit is often a starting point (baseline measurement). Many clients then opt for an annual update audit to check if they are still on track, or use it as a kick-off for an ongoing collaboration.
Do you also analyze my competitors?
Absolutely. Part of the strategy is understanding your position in the market. We use tools to see where your competitors advertise and rank, so you can do it smarter.
What is the difference from a free online scan?
Automated tools provide superficial data ("your H1 is too long"). Our experts interpret the data in the context of your business and budget. We provide advice, not a raw data dump.

Ready to unlock your growth potential?

Request your strategic website audit now and gain insight into your opportunities.

Request Audit Quote