Free marketing insights your competition doesn't have

Weekly tips on online marketing, Shopify e-commerce, and AI automation. From practical experience to practical action - written by experts who do it daily.

Frederiek Pascal Frederiek Pascal

The evolution from SEO to GEO: what changes for marketers?

The digital landscape is undergoing a fundamental transformation. After more than two decades in which SEO revolved around traditional search engines, the GEO era is dawning. Discover how 58.5% of all searches now end without a click and what this means for your business.

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Frederiek Pascal Frederiek Pascal

LinkedIn marketing: 7 strategies that generate B2B leads

LinkedIn has become the premier B2B platform for lead generation. With over 1 billion users and unique targeting options, it offers unprecedented opportunities for growing companies. Discover 7 proven strategies that actually generate leads.

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Frederiek Pascal Frederiek Pascal

AI agents for marketing: 5 ways to save time in 2025

Autonomous AI agents can independently make decisions and take actions based on data. In this article, you'll discover exactly what they do, how you can apply them to your marketing today, and what benefits they offer to companies that want to scale efficiently with AI.

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Frederiek Pascal Frederiek Pascal

Why digital advertisements need a review in 2025

In a world where consumers are ad-fatigued, digital advertisements are reaching their limits. This blog advocates for a shift: away from flashy banners and towards valuable content that builds trust, opens conversations, and delivers real results. Relevance wins over reach.

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