AI tools are only as smart as the prompts you give them. This guide teaches you how to write effective prompts that deliver truly useful output, with practical techniques, examples per sector, and handy tips for marketers and entrepreneurs.

Want to do more than ask standard questions to ChatGPT? In this guide, you'll learn how to build custom GPTs, set up smart automations with Make.com, and use the right frameworks for prompts. Ideal for marketers, consultants, and entrepreneurs who want to strategically leverage AI.

Do you want to use AI for more than just standard output? In this article, you'll learn techniques like role-based prompting, chained instructions, and GPT workflows. Perfect for those who want to automate, brainstorm, or create high-quality content with AI.

The rise of AI search engines like ChatGPT and Gemini is changing how companies become discoverable online. This guide shows SMEs how to make their brand visible on AI platforms like ChatGPT and Perplexity, with clear GEO tactics and concrete examples.

AI-generated content is now almost indistinguishable from human-written text. This blog compares writing styles and shows how AI copywriting will work in 2025, what the advantages and disadvantages are, and what that means for conversion and credibility.

The RACE model helps you build better prompts for ChatGPT using Role, Action, Context, and Examples. This guide shows you how to formulate targeted AI commands per sector and work more efficiently in marketing, sales, HR, and more.

AI tools make your work faster and more creative. In this overview, you'll discover the most popular tools in 2025 for copywriting, ads, workflows, and content – including concrete applications for marketers, freelancers, and digital agencies.